Untitled No. 255 – Digital Geometric Abstract Collage as seen on @scottmoroschan
Blogging to nobody is not rewarding.
That's why I'm excited about trying out a data-driven writing process that I think will help me turn my blogging project into a success.
Except for getting my blog post, The 5 Traits You Must Develop To Become A Profitable Creativepreneur, to rank number one in one specific Google search, all my other posts receive little to no traffic. This lack of traction is not very rewarding. So you can probably understand why I'm tired of wasting my valuable time writing to nobody.
Doing the same thing over and over, expecting different results, is the definition of insanity – Albert Einstein
That's why I have decided that if I want to make my website a success, I must change my blogging ways.
Instead of writing long-form blog posts on my website that might not interest anyone, I will write and publish quick short posts like this on Medium and Twitter.
This blogging strategy is recommended by online digital writing expert Nicolas Cole and is called atomic social blogging.
This approach to online writing allows you to share your ideas where your target audience already exists rather than only writing on a blog that nobody knows exists. And it helps you confirm readers' potential interest in a topic before investing your valuable time and energy in creating long-in-depth content.
So if you don't get a decent amount of positive feedback and engagement from your atomic post, don't waste your time - Move on and test your next idea.
What do you think?
This is why I did not first write a thousand-plus word post about all of the hows, whys, and examples of atomic social blogging before I received some positive feedback from readers like you.
Please let me know what you think in the comments below – Thanks!